Beauty Branding Services

We work with beauty brands on a variety of projects that bring a brand to life.

With the ability to collaborate on project-based opportunitines or swiftly integrate into your team on monthly retainer models where extra and on-going support may be needed.


Brand Positioning & Strategy

Brand Positioning

Consumer Personas & Target Audience

Reasons to Believe

Brand Mission & Values

About (Founder and Brand)

Brand Story

Key Pillars

Ideal World


Verbal Identity & Tone of Voice

Tone of Voice Development

Brand Dictionary & Lexicon

Channel Guidelines

Brand Rules

AI Guidance and Prompts

Legal and Regulatory Guidance

Copy Banks

Channel Playbooks (Social, Email, PDP, Ad, Visual Merchandising, Events)


Brand World Building and Campaigns

UGC and Influencer Strategy and Briefing

Campaign Ideation

Product Marketing

1:1 Expertise

Photoshoots

Copy Execution

Retainer Models


Visual Identity & Creative Direction

Moodboards

Color Palettes

Logos

Typography

Design System

AI Guidelines

Photoshoots


Branding for Indie and Founder-led Brands

Exclusively for indie and founder-led brands, not yet gone to market.

Brand Naming

Tagline

Product Naming

Brand & Founder Story

Brand Mission Statement

Verbal Identity & Tone of Voice

Moodboard

Logo & Color Palette

Typography

AI Guidelines

2 Consulting Sessions


Get In Touch

If you're interested in working with us, complete the form with a few details about your project or shoot us an email hello@createandmakeup.com